Some marketers worry that Meta’s AI-based Advantage+ ad tool, added after Apple’s ATT to automatically generate multiple ads, forces them to relinquish control (Financial Times)

Financial Times:
Some marketers worry that Meta’s AI-based Advantage+ ad tool, added after Apple’s ATT to automatically generate multiple ads, forces them to relinquish control  —  Social network claims successes with tool to counteract Apple’s privacy changes that resulted in billions in lost revenue