Branch, whose tools help businesses measure marketing programs, raises $300M led by NEA at a $4B valuation; PitchBook: Branch had a $1B valuation in 2019 (Mehnaz Yasmin/Reuters)

Mehnaz Yasmin / Reuters:
Branch, whose tools help businesses measure marketing programs, raises $300M led by NEA at a $4B valuation; PitchBook: Branch had a $1B valuation in 2019  —  Palo Alto-based Branch, which makes tools that help businesses measure their marketing programs, said on Thursday it raised $300 million …