Nielsen: in July, for the first time, streaming had the largest share of US TV viewing at 34.8%; Netflix had an 8% share, followed by YouTube with 7.3% (Todd Spangler/Variety)

Todd Spangler / Variety:
Nielsen: in July, for the first time, streaming had the largest share of US TV viewing at 34.8%; Netflix had an 8% share, followed by YouTube with 7.3%  —  Americans now watch more stuff on TV from streaming services than either broadcast or cable TV.  —  Streaming platforms, led by Netflix …